Story: Social Strategies for Success

Posted on January 11th, by Gia Medeiros in 520 Stories. No Comments

Story: Social Strategies for Success

Delicious Living magazine, the foremost education tool for natural retailers, was print dominant and in danger of becoming irrelevant.

What we did: Integrated web, print, and social media to create a community of engagement, emphasizing popular high-quality content, giveaways and contests, downloadable PDF cookbooks, reader surveys, online issue/expert chats, plus cross promotion with other media and influencers.

Results:Direct increase in website visits to promoted content, helping to take site from 50K monthly views to 200K in just a few months.

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